Ali Ali, film director and founder of Egyptian agency Elephant, explains how small, unconventional agencies can leave the bigger advertising agencies behind. >
The value of social media is shifting far beyond PR and marketing – and that's good news for creative enterprises, says Nadia Mannell of Meltwater Group. >
It's no surprise that advertising stories were a big hit with readers the week after the Loerie Awards – in particular an essay by the much-loved Milton Glaser. >
Why sit out the ad world's most important annual events? FoxP2 Group CEO Charl Thom tells us how the decision germinated from a midnight walk in New York City. >