It’s one of those things that you probably won’t notice until somebody points it out, as those innovative folks at fuseproject have done: The way we search for content on TV has not changed since its inception. Channel surfing is channel surfing is channel surfing.
But the Peel is set to revolutionise the way we watch and discover content on the small screen. Using a free iPhone app (and soon Android) and the Peel Fruit hardware, users can click on a movie or show, search by name or consult their viewing habits learned by the system.
The idea is to “peel back” the boring layers of the channel guide and reduce the monotony of channel surfing. Peel is an intuitive product ecosystem that learns what types of programmes the user generally watches and then filters the rest according to these specifications.
In addition to its unique functionality Peel’s aesthetics are also noteworthy. To enable the relay of the phone signal to the TV or AV equipment the Peel Fruit is the centerpiece of the product system.
The peripheral elements takes the form of fruit (pear, apple, orange), set at a slight angle so that the lower portion can function as a large IR window for the phone signal.