Products as poetry at DI2011

Product designers at Design Indaba Conference 2011 share their thoughts on purpose and creativity.

Six product designers at Design Indaba Conference 2011, Dror Benshetrit, Alberto Alessi, Jens Martin Skibsted, Renny Ramakers, Maarten Baas and Oded Ezer talk briefly about their creative processes. They also talk about taking inspiration from nature and living their passion.

Watch the Talk with Alberto Alessi