Design Indaba aims to put music (back) on the map in 2013.
Believing that Cape Town resonates with the sound of music as much as it does artful design, architecture and natural beauty, Design Indaba 2013 has curated an ambitious musical tour of the city that will draw Design Indaba delegates, attendees and the music-loving public up close and personal with the very sound of Cape Town. Offering intimate musical experiences in eight venues across the city over three nights, the globally renowned design event (that annually draws over 50 000 visitors), will be presenting live music in ways generally not experienced outside of music festivals.
“We love the idea of Capetonians taking ownership of their city, so for us it's about giving people as much access to all the delights of the city as we possibly can,” comments Ravi Naidoo, Design Indaba founder and music enthusiast.
While Design Indaba functions as a one-stop design portal for the sort of highly curated, bespoke multimedia content that is bread and butter to the global creative industries, music has always been a large part of every Design Indaba. Since the event first opened its doors back in 1995, its parties have been career-launching showcases for now-household-name bands the likes of Freshlyground and Goldfish.
Design Indaba Music Circuit will be turning the design ethos of "less is more" on its head for one week, where it’s rather a case of "more is more!" as the event aims to create new experiences and coerce collaboration while giving new talent a fresh platform on which to showcase musical creativity.
It’s with this same spirit at heart that Design Indaba 2013 is inviting to its stages as many disparate music genres as can be found on any given night out in Cape Town, spreading the sound across venues that might otherwise not attract the kinds of talent the Design Indaba Musical Circuit can realise.
This year it’s taking a halogen spotlight to rock, jazz, lounge, swing, Balkan beats and beyond!
Concerts will take place after the main Design Indaba Conference closes for the day from 17:30. The first performance each evening is being held at Design Indabar, the part pop-up bar, part art installation mobile trailer held opposite the CTICC during the conference. Subsequent performances are being held each evening at live music venues around Cape Town from 20:00.
Conference and Young Designers Simulcast delegates are given free access to one Design Indaba Music Circuit event of their choice. Exhibitors and delegates also get free entry to all three Music Circuit events held at Design Indabar. Members of the public will be able to buy tickets at the door to the venue of each individual event.
Note to Editors:
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