New York City start-up Quip has designed a toothbrush subscription service to improve oral hygiene. The start-up sells inexpensive electric and manual toothbrushes with a built-in subscription model that ships fresh brush heads and toothpaste to your door every three months.
Founders Simon Enever and Bill May are marketing the toothbrush as a lifestyle product. Every aspect of the design is sleek and elegant, from the packaging to the holder.
Quip offers either a manual toothbrush or an electric toothbrush in blue, green, silver or darker slate-brushed metal.
The Quip electric toothbrush vibrates instead of spinning and the handle stops vibrating every 30 seconds telling when you’ve brushed one section of your mouth for long enough. Ideally you should brush every quadrant of your mouth for 30 seconds totalling two minutes in total of brushing your teeth.
Dentists say good oral hygiene relies on three aspects: two minutes of , evenly distributed bristles, and changing your brush every three months. Quip offers all three.
Bloomberg and Elle magazine in the US have called Quip the Tesla and the Uber of dentistry simply because Quip has the potential to threaten the monopoly held by companies within the dentistry industry.
Design in dentistry is becoming more commonplace, or at least more noticed. Earlier this year, we covered the Japanese-designed nano silver toothbrush Misoka, which cleans your teeth without toothpaste.