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Dai Fujiwara of Issey Miyake at Design Indaba 2009

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Posted on November 25th 2008

Come hear Dai Fujiwara, creative director for Issey Miyake, at Design Indaba 2009.


Just last year, Dai Fujiwara unleashed his debut collection as creative director for Issey Miyake on the Paris runway. Of course, Issey Miyake addicts would have been following the rise of this young textile engineer since at least 1998, upon the launch of the award-winning A-Poc series.

A-Poc is an acronym for “a piece of cloth” and describes Fujiwara’s proprietary software-driven design process, which weaves entire pieces of clothing with no sewing necessary. The technique represents a whole new creative, technological and ecological rapid prototyping proposition to the fashion industry.

And don’t even get us started on Fujiwara’s design wedding project that saw some of the world’s most renowned design companies get involved in the big day of an ordinary Finnish couple…

Rather come hear Dai Fujiwara tell you about that himself at Design Indaba 2009.

Dai Fujiwara

Dai Fujiwara joined the Miyake Design Studio in 1994 upon graduating from the Dyeing and Weaving Course at Tama Art University. After working as a member of the Issey Miyake Collection design staff, he launched the A-POC project with Issey Miyake in 1998. This won the Good Design Award in 2000 and the Mainichi Design Award in 2003.

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