Poster people

For many years posters have been an effective means of communicating social or political messages. Now see a local creative's take on it.

For a large part, we experience the world through different forms of mediation. Public figures, from politicians to celebrity musicians, manage themselves as brands and react to labels imposed on them by the media. And these manifestations are often best represented through posters, whether it is to praise or ridicule.

Public Perception is an exhibition at the Resolution Gallery in Johannesburg that explores the power and impact of posters in challenging the status quo. The exhibition, which runs until 11 January 2011, presents the work of artist Andrew Robertson, who takes the essence out of preconceived perceptions and redefines it in a unique style.

Robertson’s posters offer the viewer a new and open-minded perspective on various commonly-held beliefs and opinions.

The work is humorous and slightly provocative. Robertson is the co-director of art company Glyphic Evolutions and claims to have learnt more about creativity from the Bushido philosophy that underpins boxing, and Vale Tudo, than he ever did in an art class.

For a large part, we experience the world through different forms of mediation. Public figures, from politicians to celebrity musicians, manage themselves as brands and react to labels imposed on them by the media. And these manifestations are often best represented through posters, whether it is to praise or ridicule.

Public Perception is an exhibition at the Resolution Gallery in Johannesburg that explores the power and impact of posters in challenging the status quo. The exhibition, which runs until 23 October 2010, presents the work of artist Andrew Robertson, who takes the essence out of preconceived perceptions and redefines it in a unique style.

Robertson’s posters offer the viewer a new and open-minded perspective on various commonly-held beliefs and opinions.

The work is humorous and slightly provocative. Robertson is the co-director of art company Glyphic Evolutions and claims to have learnt more about creativity from the Bushido philosophy that underpins boxing, and Vale Tudo, than he ever did in an art class.