Design Indaba is committed to a vision that is built on the belief that creativity will fuel an economic revolution in South Africa.
As such, Design Indaba is a celebration of design in a country iconic of the triumph of the human spirit. Proof that even the most intractable problem can be neutralised by the will of the people, resurgent South Africa is a beacon to the world. Design Indaba typifies this can-do spirit through its belief in design and how it can help solve the problems faced by an emerging economy. With the right support, a better future can be designed.
By attracting the world's brightest talent, Design Indaba has become a respected institution on the creative landscape and one of the few global events that celebrates all the creative sectors – graphic design, advertising, film, music, fashion design, industrial design, architecture, craft, visual art, new media, publishing, broadcasting and performing arts sector. Besides the flagship conference and expo, Design Indaba has grown into a multitiered experience that incorporates an extensive range of elements such as events, publications, education, training, business, development and community initiatives.