With mere days to go until the 2012 Olympic Games in London, a new graphic design exhibition celebrates the spirit of the Games.
Fit is a showcase of London 2012 inspired posters by contemporary British designers.
The initiative of Jonathan Barnbrook and Vaughan Oliver, Fit aims to highlights the creativity and innovation of the UK’s foremost graphic designers – by invitation only.
The designers that have been invited to contribute to the exhibition inclide Neville Brody, Jonathan Barnbrook, Bibliotheque, Marina Willer and Angus Hyland. The brief was to create posters that spread a positive message about the Olympic Games.
Barnbrook added: “We want to highlight the UK's depth of talent to show the important role graphic design can play in crystallising the spirit of this kind of globally observed event in visual terms.”
Fit can be seen at Central Saint Martins in London until 30 August 2012.