From the Series
Reform Studio is an award-winning, Cairo-based design firm applauded for its sustainably designed products that validate the possibilities of sophisticated, recycled design. Designers at reform use the studio’s in-house recycled material to produce a range of furniture and fabrics that “aesthetically fit in our daily life and innovatively preserve our resources.”
Inspired by design that has a positive impact on the environment, the studio created Plastex to “raise awareness about how we define waste and the possibilities behind reusing what was once destined to be trash”. Plastex forms the basis of the studio’s designs and has influenced the general style of its product line, which is characterised by the brightly coloured, woven material.