Drophaus

Pharrell Williams and Louis Vuitton Reimagining Wearable and Architectural Shelter

Louis Vuitton’s Fall/Winter 2026 menswear show at Paris Fashion Week featured DROPHAUS, a striking prefabricated timber and glass home designed by Pharrell Williams with Japanese firm NOT A HOTEL. Installed in Jardin d’Acclimatation, this droplet-shaped structure arrived as a wooden freight crate that unfolded into a transparent pavilion, turning the runway into a lived-in environment.

The Drophaus garments function as wearable environments. Oversized silhouettes, padded volumes and layered constructions are treated like architectural envelopes, creating protection, insulation and emotional refuge. From an architectural design perspective, the collection considers clothing as a spatial system  that responds to climate, movement and the body’s need for comfort and adaptability.

The concept extends architecturally in Drop Haus, a prefabricated timber, modular home unveiled as a centrepiece of the Louis Vuitton menswear show. Conceived as a future living concept, Drop Haus explores mobility and adaptability. Its compact, repeatable modules suggest a new form of nomadic dwelling that can be assembled, relocated and reconfigured, echoing the flexibility of the garments themselves. The structure references modernist prefab housing while introducing a softer, more expressive language rooted in hospitality and human experience.

Together, Drophaus and Drop Haus propose a unified design philosophy where fashion and architecture operate on the same principles. Williams reframes shelter not as static infrastructure but as something personal, mobile and responsive.