Dror Benshetrit on collaboration, reinvention and transformation in cross-disciplinary design

Dror Benshetrit launched his QuaDror structural support system at Design Indaba 2011.

Dror Benshetrit’s designs are characterised by his interest in “everyday reinventions”. Working at the intersection where physics and poetry meet, Benshetrit’s work is about transformation, collapsibility, emotional need and collaborations.

Four years in the making, Benshetrit gave birth to his QuaDror structural support system at Design Indaba, asking how far an idea can go.

We are constantly reinventing ourselves every day, and we never know what we're doing. That's the beauty of it, says Benshetrit.

For Dror Benshetrit creativity is about sometimes putting your knowledge aside and thinking like a kid.

Watch the Interview with Alberto Alessi, Dror Benshetrit, Jens Martin Skibsted, Renny Ramakers, Oded Ezer, Maarten Baas