Get to know the entrepreneurs and business partners behind popular learning platform, GetSmarter.

Sam Paddock is the executive director and co-founder at GetSmarter. Rob Paddock is the co-founder & Chief of Strategic Partnerships at GetSmarter.

The two Cape Town entrepreneurs founded the online education company, which has successfully educated students worldwide.

After teaching music in his early career in Cape Town, Rob moved to London to assist with the establishment of a corporate team-building company. On returning to South Africa 4 years later, he launched GetSmarter with his brother, Sam, who was recently featured as one of M&G's 200 Young South Africans.

"Our promise to our students is that we will work with them to build competence and confidence, including meaningful recognition of their skills that will help them stand out from the crowd. To date, we have had the privilege of educating 60,000+ students. In 2016 we expanded our reach to 140+ countries with the world's leading Universities, including Harvard, Oxford, Cambridge, MIT, the LSE and the University of Chicago. This has been a crucial step in our journey towards the achievement of our goal of improving 1 million lives through better education by 2030."

Rob is an advocate for technology-enhanced learning and speaks regularly at University seminars, conferences and workshops. Rob is a board member of Injini, Africa’s first EdTech incubator, an Executive Director of Hubble Studios, a creative e-learning agency in Cape Town, and an advisor to a number of online education companies in Africa and abroad.

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