Getting rowdy

What does one do if you just can't find the right kind of backpack? You design it yourself, of course.

An unsuccessful search for the perfect backpack is what prompted Nick Meinert to design his own version of this utility item.

The result is a “time-honoured leather design with an edge”, designed under the Rowdy label, which was established in 2012.

Simplicity and authenticity are two terms that capture the Rowdy essence. The label’s range of leather bags and luggage demonstrate keen attention to detail, while the colourful leather and funky inner-linings make them accessible and fun.

And as the name implies, Rowdy doesn’t like keeping quiet. At Design Indaba Expo 2013 Rowdy will be launching their “Get Rowdy” campaign, focusing on being, well, loud. And fun and cool!

See Rowdy’s designs at Design Indaba Expo from 1 to 3 March 2013 in Cape Town.


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