Though famous for his motorcycle designs, Pierre Terblanche – born in South Africa in 1956 - began his career in advertising working on the Ford Motors account with Young & Rubicam in Cape Town.
His passion for automotive design led him to enrol in the Masters programme in transport design at the Royal College of Art in London. Upon graduation, he took a position in Volkswagen's advanced design studio - Design Dusseldorf (Germany) - where he worked on VW Golf interiors and the VW Polo project from 1986 to 1989.
In 1989, he joined Ducati Rimini, where he worked for two years with Massimo Tamburini on the Paso restyling, Ducati 888 and the 916. In 1992, he moved to the Cagiva design centre in Morazzone Varese, Italy, where he created the landmark Ducati Supermono and the Cagiva 600 Enduro - the "Canyon". The Supermono became one of the most important motorcycle designs of the modern era.
Terblanche joined Ducati after they became an independent company in 1997 as director of design for the Bologna company. His first work in this position was the new Supersport 900. The neo-classic MHE9OO Evoluzione presented at the 1998 Munich Show was the first motorcycle successfully sold on the internet. At the 2003 Tokyo Motorshow a range of sport classic show-bikes was presented. Despite no initial plans to produce them, Ducati was forced to go into production with all three models because of the universally positive critical acclaim.
In 2007 Terblanche left Ducati to pursue other projects.