A graduate of the Academy of Arts, Architecture and Design in Prague, Maxim Velčovský focuses on the design of products and their context. He has developed a specific approach to the context, giving new meaning to old objects. Working in simple white porcelain, Velčovský creates modern and functional ceramics with a humorous twist.
His works can be found in the collections of the Museum of Decorative Arts in Prague and Mudac Lausanne, among others. In 2007, & fork listed him as one of the world's 100 most exceptional young product designers of the past five years. Besides his work for the Qubus design studio, which he co-founded in 2002, he now also serves as a creative director of furniture manufacturer UP Závody.