Dearcurves is a plus size fashion brand renowned for creating clothes exclusively for discerning curvy women.

Dearcurves is inspired by Africa's definition of beauty and appreciation of the curvaceous woman. 

The founder Linda Idegwu uses Dearcurves as a means to positively promote African fashion and culture by making clothes for curvy women using African prints.The brand has been featured in mainstream print publications such as the prestigious Vogue Italia, Forbes Africa, Marie Claire and Huffington Post as well as U.S hit tv series Empire.