Asanda Sizani has carved an inimitable name for herself in the South African fashion industry. She has worked for some of the largest fashion magazines and retailers in the country and collaborated with world renowned brands. Asanda has held the positions of fashion editor for ELLE, fashion editor for Woolworths' WMag and fashion editor of Destiny and Destiny Man magazines. She returned to the global ELLE brand as fashion & beauty director.
A proud supporter of all things local, in 2013, Asanda was Curator for Design Indaba and was a member of the Berlin UP Fashion Committee which creates trade and networking opportunities for African designers in Germany. Asanda has an Art Direction background from having studied at Red & Yellow School of Advertising. Previously, she completed a Design Foundation course through Cape Peninsula University of technology (CPUT). In January 2017, British fashion retailer Topshop collaborated with her on an AsandaXTopshop range.
Asanda is the winner of the 2017 Standard Bank Rising Star Awards in the Media & Advertising category. The awards recognize individuals of excellence, who have a strong vision for the future and an ability to create it.
Asanda’s passion lies in creative collaborations. Musician Solange Knowles personally requested for Asanda to appear in her music video of the famous song Losing You. She has consulted for renowned brands such as Consol, Yardley, MaXhosa by Laduma and Ballantines in their advertising, above the line and visual communication. Asanda has appeared in fashion campaigns for international brands ranging from Diesel to KISUA. Regarded as an influencer in the local fashion industry and champion for
emerging creative talent, Asanda was selected by The Plug SA in their list of the Top 10 Most Influential People in South African Urban Culture.