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Design Indaba Expo:
Newcomers set to delight visitors

This year's Design Indaba Expo, from February 23 to 26, 2008, pushes the boundaries of creative expression with some highly original new exhibitors.

From toys to fragrances, from laptop and iPod art to recycled PVC billboard skins, Design Indaba Expo is a space for lateral thinking and eco-friendly artists of every stripe.

For the first time ever, Design Indaba Expo showcases the work of a perfume designer, Tammy Fraser, whose products, from beeswax to packaging, are all natural and locally sourced.

Stone Fruit Floors is similarly homegrown - its floors consist of peach pips packed by hand onto a glued surface, then filled with silica sand and resin, and sealed with urethane. The pips are ground to ensure a smooth surface comfortable to bare feet.

In the interests of sustainability, eco-entrepreneurs Carbon d'Afreeque collect Tanqueray billboard skins before they are dumped or incinerated and use them for high-end accessories like clutches and laptop bags. "Saving the planet one bag at a time" is their motto. Similarly, Give-it-Bag's shopping carriers are made from recycled coffee, sugar and rice packaging, fusing beauty and utility in an eco-friendly manner.

Noko Designs also uses recyclables to create its bright, beautiful wall hangings and picture frames. Funky and fun, they breathe new life into discarded goods.

ARTSKiNZ is an entrepreneurial company that designs thin, protective covers for laptops and iPods. A wide variety of artists and styles gain exposure, as the work is exhibited wherever the gadgets are carried and technology can now be proudly creative!

Other Design Indaba newcomers Amazing Grace, Clever Little Monkey, Igneous Furniture and Tattoo Furniture Design strengthen the furniture category this year, alongside regulars Haldane Martin and Egg Designs. Clever Little Monkey is launching a new range of eco-friendly, sustainable children's furniture, linen and wall décor, as well as a see-through chair and table set that gets filled with shredded, recycled paper.

On the warm 'n fuzzy side, Woo-Men Plush Toys are handmade using top-quality fleece, felt, fur buttons and resilient upholstery stuffing. No two are exactly alike and the comic characters have their own unique personalities. Woo-Men is also launching a range of blank toys that can be customised with fabric paint, kokis, spray paint, felt and whatever you can think of.

The 2007 Loerie Awards celebrates excellence in advertising, design and experiential marketing in Africa and the Middle East. At this year's Design Indaba Expo you can see the best on show at the 2007 Loerie Awards Exhibition. After its launch at Design Indaba, it will travel around southern Africa and go as far as the famed One Club in New York.

Venue:
Cape Town International Convention Centre, Halls 1a, 2 and 3

Public opening hours:
23 to 26 February 2008
Saturday – 10am to 6pm
Sunday – 10am to 6pm
Monday – 11am to 6pm
Tuesday – 11am to 6pm

Tickets:
No pre-booking is necessary, and tickets are available at the door at a cost of:
R45 – adults
R25 – students and pensioners
R15 – children under 12
Children under 5 are free

DESIGN INDABA 2008
Design Indaba will fortify as the South African Design Week in 2008, with the expo and conference programme running over a week from Saturday 23 February to Friday 29 February 2008.

DESIGN INDABA EXPO
For the fifth time, the Design Indaba Expo will offer a curated commercial platform for South African designers to showcase local goods and services to the global market. Based on the success of the 2007 event, which played host to more than 20 000 visitors, the 2008 event has been extended for an extra day, running from Saturday 23 to Tuesday 26 February, 2008. The Expo will also be even bigger than before with more floor space, a host of new exhibitors and a brand-new dedicated fashion arena with day-long shows and movie festivals.

DESIGN INDABA CONFERENCE
The Design Indaba Conference will run from Wednesday 27 February to Friday 29 February, 2008. Judged the best conference in the world by EIBTM in Barcelona, the conference has played host to luminaries from all over the world since 1995 and been sold out for the past three years.

SPECIALIST INDABAS
Due to demand from delegates and the public to attend the Specialist Indabas, these will run parallel to the Expo on Monday 25 and Tuesday 26 February 2008. These two-hour architecture, fashion and jewellery events feature local and international designers debating the contribution of these creative sectors to the South African economy. Bookings for Specialist Indabas open at Computicket on 14 January 2008.

YOUNG DESIGNERS SIMULCAST
As part of Design Indaba’s ongoing commitment to design education, Design Indaba 2008 will again offer a Young Designers Simulcast, catering to young designers and students under the age of 25. This is a live broadcast from the main plenary session to a second auditorium. Students and young designers will be able to access speakers in short, informal chat sessions during and at the end of the day.

DESIGN INDABA JOURNALISM WORKSHOP
For the first time, Design Indaba is presenting the Design Indaba Journalism Workshop in conjunction with the Design Indaba Expo taking place from February 23 to 26, 2008. New York design critic and assistant professor at Parsons, Susan Yelavich will lead the workshop with the assistance of an international team of acclaimed editors, journalists and writers. The cost is R1500 per person. To apply for participation, please contact Deborah Weber.

For more detailed information about the above activities taking place, and for related high-resolution images, please contact:

Deborah Weber
E-mail: deborah@interactiveafrica.com

Nadine Botha
E-mail: nadine@interactiveafrica.com

Tel: (021) 465 9966
Website: www.designindabaexpo.com